The Next Generation: Mazda Vision Coupe

Mazda Vision Coupe

Mazda just released one concept for next the generation of Mazda vehicles, the Mazda Vision Coupe. With next-generation design, Mazda is reinterpreting the very essence of Japanese aesthetics and its subtle beauty, which has been cultivated since ancient times. The goal is to create an elegant and refined atmosphere with a sense of vitality that makes Mazda cars come truly alive. To learn more about Mazda future vehicles, visit a Mazda Dealer Near Me!

Soul of Motion Design Philosophy

Since 2010, Mazda has striven to create cars that embody the dynamic beauty of life through application of its Kodo — Soul of Motion design philosophy. This philosophy is guided by an all-encompassing vision of breathing life into the car. For the coming generation of Mazda vehicles, Mazda is pursuing the expression of a “new elegance” based on Japanese aesthetic sensibilities.

Elegant Vehicles 

For Mazda, “elegance” implies a beauty that is subtle and restrained yet rich and abundant. Within its conveyed impression of dignified tension, next-generation design also allows people to sense a hint of warmth and seductiveness. This is the image of “elegance” Mazda wishes to express in its car designs.

New Mazda Vision Coupe 

Perfectly embodying the elegant and refined atmosphere that is the target of next-generation Mazda design, the Mazda Vision Coupe sets the stage for the introduction of Mazda’s eye-catching, further evolved Kodo design. 

It features a flowing 4-door coupe configuration, and its beautiful silhouette gives stirring visual expression to the vehicle’s high performance. With a sculpted athletic form, the Vision Coupe is free of all fussy or unnecessary elements, a key factor in Mazda’s minimalist design approach.

Strong highlights on the shoulders contrast with continuously changing reflections on the body sides to express a new sense of controlled vitality, giving rise to a uniquely Mazda sense of elegance derived from Japanese aesthetics.

Breathing Life into Vehicles 

Japanese aesthetics call for a delicate sense of balance rather than a show of ostentation. For this reason, next-generation design aims to breathe life into cars with a “less is more” aesthetic. Eliminating all but the truly essential elements create precious blank spaces surrounding simple forms. To these, Mazda applies effective use of light and shadow to create subtle details and achieve the desired result.

Visit Mazda of Orland Park!

Mazda of Orland Park is not your typical Mazda dealership. We are now an employee-owned dealership staffed with long-term employees who will continue to give you the customer service you expect. We also have a great Mazda service department with amazing service specials and professionally trained technicians and mechanics. Visit us to learn more about Mazda models or schedule a test drive today!

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